The deodorants in roll on format of the brands Alma de Flores, Senador, Biocrema and Puro have 100% of their packaging made with biodegradable plastic. With that, the packages are transformed into water, biomass and CO2. The intelligence of biodegradable packaging is mainly linked to the fact that...

The Biocrema Exfoliating Soap has a new perfume and new exfoliating spheres. The fragrance is more sweet and creamy, presenting a floral scent of jasmine and vanilla notes. The perfume has a comfortable vanilla background, which makes it sweeter. Exfoliating spheres are derived from clay and help...

Memphis, which has been operating in the personal hygiene segment since 1949, is including QR-Codes on the packaging of products from the brands in its portfolio, including Alma de Flores, Senador, Biocrema, Ann Bow and Puro. The purpose of the action is to facilitate consumers' access to the...